STRUCTURED EXECUTION. REAL DELIVERABLES. MEASURED OUTCOMES.

A programme where every milestone produces something real.

The Design Thinking Venture Internship is Purple Renge's core programme. It is a structured, time-bound cohort that takes participants from a blank problem space through five stages of Design Thinking to a validated, pitched venture.

Real-world execution

Every milestone requires a tangible output: a user interview summary, a tested prototype, or a validated assumption. No deliverable means no progression to the next stage.

Expert mentorship

Facilitators are practitioners with startup, corporate innovation, or product development experience. They review work and challenge assumptions rather than just lecturing.

Structured accountability

Defined weekly milestones and consistent mentor feedback ensure completion rates significantly above the industry average for blended learning.

Track 01

Product Design Track

This track covers empathy research, problem definition, and prototype development in depth. Participants build and test a real product idea and present a portfolio-ready project at the conclusion.

Curriculum Modules

  • Introduction to Entrepreneurship: Mindset & Vision
  • Design Thinking Discovery: Empathy Mapping & Personas
  • Ideation: Big Idea Canvas & Concept Selection
  • Prototype and Test: Building the MVP
  • Portfolio Documentation & Final Presentation
  • Ideal For: VAC, Innovation Clubs, Engineering Design Electives
  • Time Commitment: 4–6 weeks (Weekly 2-hour sessions)

What Participants Leave With

  • Documented user research from real interviews
  • A defined problem statement using structured frameworks
  • A low or medium fidelity prototype tested with real users
  • A user validation summary with evidence of market response
  • A portfolio-ready project document covering the full process

What Participants Leave With

Includes all Product Track deliverables, plus:

  • Completed Business Model Canvas with backed assumptions
  • Revenue projections and unit economics
  • Go-to-market strategy tailored to the Indian market
  • A structured, mentor-reviewed investor pitch deck
  • A Demo Day presentation delivered to a live audience
Track 02

Business Design Track

Covers the full Design Thinking process plus the commercial layer: business modelling, financial planning, and go-to-market strategy. Participants build a complete venture for a public Demo Day.

Curriculum Highlights

  • Business Planning: Models & Financial Analysis
  • Marketing: Strategy Framework & Sales Funnels
  • Operations: Resource Models & Supply Chain Basics
  • Legal: Company Formation, IP & Compliance
  • Pitching: Business Storytelling & Investor Decks
  • Ideal For: E-Cells, IIC-mandated Innovation Activities
  • Time Commitment: 10–12 weeks (4–8 hours total per week)

Bespoke Design Track (Custom Scope)

For institutions, MSMEs, or corporate teams with specific goals. Purple Renge co-creates the programme structure, timeline, and outcome metrics together with the partner organisation.

Faculty Development

Programmes requiring Design Thinking certification for teaching staff.

Corporate Innovation

Sprints for MSME leadership teams and corporate departments.

Skill Development

State government initiatives focused on employment and entrepreneurship.

Discuss your requirements with our programme team.

Schedule a discovery call